Digital Marketing Competitor Analysis

Digital Marketing Competitor Analysis

This use of this tool is used to identify the strengths and weakness of different market players, defining your company's ranking with them. This in turn helps in highlighting gaps and estimating your potential marketing strategy. Our digital marketing experts are keen on getting these successful hacks & knacks. So, in turn you get a bang-on project. The use of Digital Marketing Competitor Analysis - gives you a way to stand out and remain successful from your competitors. We recommend doing competitor analysis monthly to keep tabs on growing trends and adjust your campaigns accordingly, and quarterly to implement bigger changes in your digital marketing strategy.

We help you with an understanding of how competitor metrics will help improve your business.

We make it a point that you analyze your competitors & understand the business size, audience, etc.

Competitor Analysis For KPI’s

The key to an effective CI process is the internal metrics or the key performance indicators (KPIs) derived from the financial statements – they allow a fair comparison between peer companies and help evaluate their progress over time. Your competitors are desperate and hungry for so much more! With the help of competition analysis, you're taking in hand planning, research and in-depth understanding.This is just the start, there's still a lot more for you to know!

Have you been struggling in achieving this success? Are you still looking around for a partner who can provide you with the best of their services? WDIPL, are your rescuers!!

Without a strategy, you wouldn't be able to go ahead. We help build that strategy for you!

An Assessment of rivals & how they can influence your performance will be defined for you.

Learn More About Competitive Benchmarking
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Social Media Competitor Analysis

Social Media Competitor Analysis

How can you stay ahead of the competition and win on social media? Start your journey with the Best & Experienced Social Media Marketing Team. WDIPL, comprise of a great marketing team who are ideators and creators in providing epic and legit marketing techniques. These are sure to set you apart from your competitors. We'll tell you how you stack up against others in your industry, and surface new opportunities and potential threats. Our process and planning include great project management and tasks building, so you know you're not left behind with less.

We help identify gaps in your own strategy and stay one step ahead of everyone else.

We help explain the right platform for you to explore by analyzing your competitor's list.

Our Marketing Team Are Awaiting Your Call!

Importance Of Competitive Analysis

How well do you know your competitors? Are they working on anything new? Do you know anything about the strategies they’re using for success? If you don’t then maybe you should. Conducting a competitor analysis is vital for not only matching your competitors but giving you an edge.

Knowing where you stand in the market provides you early warning to take immediate steps in order to streamline your communication.

Effective competitor analysis reveals the objective of your competitors, thereby helping you learn the best practices from the diversified segment.

Get Your Suitable Strategy with WDI Today!

Development Technologies

semrush
tech-semrush

An all-in-one tool that helps in improving your online visibility and in the understanding of marketing insights.

react
ionic

An online platform that provides keywords for websites to buy Google Ads & keywords for search engine resuts.

ionic
ionic

An All-In-One SEO toolset that provides free learning materials and great community & Support to optimise your website.

react
ionic

Providing unique insights into a complicated world of digital advertising, making perfect sense that leads companies like Ancestry.

react
ionic

A leading traffic intelligence platform with a 360-degree view into every company where consumers spend time & money.

react
ionic

Automatically capturing all emails sent from your website right to the mailing list, where you can understand email behavior.

Research Philosophy

Research Philosophy

Identifying Competitors

Know who they are to know how you can get ahead of them. This can indeed be a hard task to understand, hence getting a partner with experience will be of great help for you. WDIPL works with a team of experts that comprise the needed hacks & knacks in keeping you at the forefront.

Business & Company metrics

Competitor Analysis covers business metrics, a product analysis, and a marketing assessment, with the marketing bit being a little more in-depth. Feel free to skip certain parts if you’re only interested in one aspect, or better yet, delegate some steps to respective teams if you can.

Product, Customers & Awareness

Don't just study and work on your product but understand why is it there for. Your audience! They are the reason why your product is there in the first place. We help you understand and work on it, with the help of great planning and effective services that will deliver just the right awareness for the future.

Marketing Strategies

What are your strategies? Can you plan something effective in the easiest way? Maybe you could, but it won't go along. In order to get these strategies understood and implemented, you will need to understand and study a lot. To cut short these tasks, we're providing you with the best deals!

Competitor Benchmarking

Competitive benchmarking is a method for those who want to maintain an edge by knowing where they stand. It’s a way of determining the best processes, strategies, and techniques for achieving your business goals via a set of metrics.

Competitor Analysis Trends

  • Visual Search
  • Artificial Intelligence
  • Predictive & Augmented Analytics
  • Personalization
  • Voice Search
  • Social Media
  • Push Notification

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Our Process

Discovery

Every idea has a unique market position. We meet your team and stakeholders, discuss your requirements, understand your business objectives to create a Project Specifications Document.

We undertake various analyses to ensure that we understand everything we need to. Right from your target audience to your competition or your goals.

Planning

On approval of the proposal and the estimates, we create a Project Master Plan.

We identify your customer preferences, competition threats and create actionable goals.

We start building wireframes that will show all the features and functionality in detail. This becomes that basis for the precise features, resulting in an accurate Project plan and defining the delivery quality standards.

CX Design

The UI and UX team can now create a fully functional and graphical prototype.

This will ensure great Customer experience resulting in higher goal conversions and customer retention.

We study every aspect of your business and functional requirements in minutest detail. This helps us deliver feature rich mobile apps that your customers will love to use.

Development Sprints

We create a Project Development plan for your MVP and start software programming using Agile Scrum as a preferred project management methodology.

The first version of your App/Website is ideally scheduled to be delivered in less than 12 weeks.

Regular updates are delivered in 2 week sprints. You can plan and measure progress every 2 weeks as all the codes are updated on the staging server.

Testing, Bug Fixing and Launch

Your MVP is tested as per the defined test plan, use cases and user storyboard. We test for Security, Functionality, Performance, Compatibility and Customer Experience.

After all bug fixes and various updates we deliver your business idea by submitting the app to the app stores and the website is made live.

Optimization and Maintenance

The maintenance team creates a Continuous Delivery plan. The deliveries are scheduled in 2 week sprints with version control.

The deliveries are always regular and predictable. A newer updated version of the software is delivered every 2 weeks.

You are always in complete control over the delivery features, timeline and budget during the entire development cycle.

We love helping startups who want to convert their ideas into an MVP.

We Validate Your Business Model Delivering Success.

We Will Find Your Product-Market Fit With Ease.

We Transform Your Idea into a Primitive Product.

Begin Strategizing your MVP idea Today!
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Search Engine Optimization

Getting more leads by growing your organic traffic starts with getting to the top of search results. That means an SEO company optimizing your website with relevant content, credible backlink building, and doing the hundreds of little things that get Google’s attention, positioning you as a trusted brand and authority in your market. Our SEO experts perform search engine optimization by monitoring your page rankings, adapt rapidly to algorithm updates, and apply leading-edge thinking to ensure your success.

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We Build, We Measure, We Excel

WDIPL - The Maestro At MVP Development

Planned Market Research

40% of startups recede due to no market need, and most of them don't even know about the loss that they are in. We work on both the optimal balance of cost and the quality of rankings for you. We work on the technical preparation for MVP, by developing PoC for testing, product design, etc.

We Strategize It For You

Integrated web and mobile strategy are the secondary pillars we work on, following your business goals, competition, and audience needs with the help of a definite idea and the right project decision. We help in choosing the right technology and platform so you can have an in-depth approach for the final development of your service or product.

In-Depth Analysis

WDI's expert team of developers follow a thorough discovery process that includes the study of the environment, competitors, audience, trends, and potential. With the help of these features, we get an assurance of a profit-driven service that will offer you a reasonable and forward-looking feature prioritization with the use of MVP.

Profit-Driven Collaboration

We work on getting you a way out from walking the pile of making difficult decisions. We stick to the proactive collaboration process, with trending technologies & business expertise, for the development process of your idea. At this stage, you will be offered improvements and communicate issues for the best practice process with time & cost efficiency.

Incorporating Tech Skills

With WDI, you will have access to all the technology needs for your project. Our broad skills- set, expands a long way with the help of custom-made web development and product design to managing huge distributed systems and IoT platforms, AI technology, advanced data analytics. You can rely on us for a focused MVP project.

Business Oriented Research

We're your technology partner, we plan before we approach. We keep your goals and strategy at the forefront and work on delivering an effective MVP project for a successful product. What you'll receive is a well-articulated scope, along with key features and competitive advantage in making a quality MVP at an optimum cost.

We Are Top Rated
Mobile App Development Company

Excellence Award

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Awarded the Certificate of Excellence for Winning the Best Fitness Mobile App for Sattva Connect, Which Is a Health & Yoga App.

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App Development

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Top 10+ Mobile app development companies in Mumbai | App Developers Mumbai October 2021.

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Wadline

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MobListed as the Best Top Mobile App Developer in the United States, with strategies and planning with great ideation for projects.

Softwareworld

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We're mentioned amongst the many leading web design and development companies, in providing exceptional services to customers across the globe.

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FAQ’s

I Have an App Idea, What Do I Do Next?

You should start the App Ideation process with the most accurate preparation of your concept. Because you just think you have a wonderful idea of the app for iPhone or Android. In fact, all you have right now is just a dream and not a concrete one.

Prepare a full description of your idea, offer app structure in an expanded and detailed form. Believe us, the proper app idea submission really matters!

So, before you're ready to make up an orderly mobile app business plan, clarify the following points:

  • What will your applications do?

    So far this isn't your Mission or Goal, but a simple description of the general mechanism of your product. Say, Viber provides communication between users, and Instagram allows creating posts based on images. What will your application provide that will stand out from the competitors.

  • What will your application look like?

    Again, we're not talking of full-fledged UI/UX yet, this is only about the general nature of the future product. You should already understand what you want to get in the end.

  • Are you sure of your app idea’s validity?

    Test your app idea to assess the level of the potential demand. Ask your future users: would they need such a mobile service at all?

Can I Hire WDI to Just Do the Prototype for My Project?

Oh Yes, We Do!

We believe clients should have a clear picture and understanding of the product we are building for them. We work toward creating high-fidelity prototypes that fully allow our clients to visualize their products. For this, our team uses the best prototyping tools to test the mobile app designs.

Our skilled team of business analysts and development teams dives into the core ideation of your products and produces the mirror of the venture via the following ways

  • Wireframing and requirement analysis
  • Mobile app prototyping
  • Clickable prototyping
  • Design mobile app prototype and UX updates
  • Android prototyping
  • iOS prototyping
  • Proof Of Concept

How Long Does It Take to Redesign a Website or an App?

Website & Mobile App design and development is like building a house: it’s best to be decisive and request significant changes early. Changes at the blueprint stage? Pretty easy. Changes once the paint has dried and fixtures are placed? That’s a different story.

That's where the use of Continuous Integration & Continuous Deployment comes into the picture.

CI/CD allows organizations to ship software quickly and efficiently. It facilitates an effective process for getting products to market faster than ever before, continuously delivering code into production, and ensuring an ongoing flow of new features and bug fixes via the most efficient delivery method.

Redesigning a website isn’t a simple process and it can take time, but if you work with an experienced company like ours, we promise the end result will be a great website that generates quality leads and sales.

I don’t have a base to explain my idea, what do I do?

You may think that coming up with an idea for your software project and pitching it to investors is the most intricate part of the path. No doubt, it is. At the same time, the way you explain your business idea to the development team crucially impacts project deviations, delays, and costs, as well as the overall result of the development process.

Before you pitch your idea, create definite & planned documentation that will comprise all your expectations and need. These will help us have a clear understanding of what goes around and in the prototype.

WDI has a dedicated team of professionals who are passionate about work and goals. Their ability to listen and fathom the ideas of a client always results in an accurate project estimate and delivery. Tell us your vision, and we will translate it into a viable plan of action bound to succeed.

Is It Safe to Share My Idea with WDI? How Do I Sign an NDA?

We believe, that trusts are built on the grounds of transparency - that explains us the best!

Before we proceed with your project, we primarily focus on non-disclosure agreements. NDA for application development won’t just guarantee the privacy of your idea yet; in addition, it will keep any likely contentions under control.

How will the NDA protect your Idea?

If a company has a product idea that needs to be protected, the NDA makes sure that the receiving party does not disclose that idea or information to a competitor or any outside person.

Going back through many of our client relationships, especially the best ones, almost none of them requested we put an NDA in place. But, even though they didn’t ask, we always put an NDA before the starting of a project. Our agreements provide protection for the intellectual property and confidential information of our clients.

How Fast Can You Guys Start My Project?

Being a custom mobile app development company, we have developed a great amount of award-winning mobile applications on Android and iOS platforms. Many of those apps are featured in top magazines and news articles. In short, we know each and every step that is required to develop a successful mobile application.

We start by identifying your overall vision, goals and milestones and then delegate the work and monetary resources for each phase of your project.

Our 7 basic steps to ensure the ideal product include the following. Our research includes:

  • Creating a roadmap
  • Fractionating the project into multiple deliverables
  • Team consultation and strategizing
  • Discovering the risks
  • Creating a budget
  • Identifying our milestones
  • And Setting progress reports

How Much Does It Cost to Build an App or a Website?

The cost to develop an app is a variable parameter and depends on several factors. A few of the factors that affect the app development cost are mentioned here.

  • Time

    The time frame is the important factor that determines the app development cost. Developing an app from scratch requires more time. On the flip side, developing the app using the clone script requires less time.

  • Complexity

    The features and functionality of the app play a vital role. Integrating the necessary features costs the basic charge, whereas incorporating the advanced features needs considerable investment.

  • App platform

    Developing the app for Android costs high compared to iOS. You can consider launching the app on one platform if you plan for app launch within a limited budget.

  • App developer team

    The experience of the app developers and the geographical location of the company you choose impact the app development cost. It costs more when the company is in the United States and costs less in Europe and India.

Ideally, the app development cost solely relies on individual requirements.

Can You Help Me Choose the Right Technology for My Project?

What If I want any modification in my application once it is launched? Mobile app development is not a one-and-done: success requires a broader product vision and a sustainable strategy. in order to have any chance at success, you need to have a plan in place that includes analytics to measure performance and iterate, a marketing plan in place to acquire users and drive engagement, and a broader mobile strategy that allows for continuous delivery and improvement.

The continuous delivery approach includes performance monitoring and assessment in real-time along with rapid product iteration. There is a clearer product vision and known product roadmap in place for additional features after the initial launch, as well as a framework for assessing current features. Continuous delivery is an agile development approach, focusing on the “fast follow” and quick delivery to address technical debt and continually improve the product, both technically and from a user experience perspective.

More than 60% of apps on the Google Play Store see an 80% decline in downloads after their first week of launching. This makes it extremely difficult to succeed in this industry if you aren't taking the proper planning, development, launch app, and maintenance stages.

WDI experts work on the continuous integration, deployment and maintenance of your project. So even after the launch, you know your project is in the expert's hands.

I Have an existing Website/mobile app, Can You Take Over?

Our Design Thinking service is perfect for businesses that need to modernize their mobile strategy to help achieve goals and drive growth. You may have invested in a mobile product that is facing a decline in growth or has failed to deliver expected results. This is the opportunity to build more strategically with a product that accurately addresses business objectives and has a thorough product strategy set up to drive long term value.

Our agile mobile app development services help businesses that are seeking to expand on new platforms to enhance and differentiate the user experience or develop new products that can help tap into additional target markets.

Our team extension services connect you with the expertise you need to remain competitive, fill gaps in technical knowledge, improve your velocity, and ship faster.

Can you help me understand the development process?

You will be assigned a dedicated project manager, who will be your primary point of contact throughout the development process.

All of your requests and questions are managed through our support portal, to ensure we give you a swift response, and your work is prioritized appropriately. We also offer a range of support and maintenance options to ensure we are responsive to your requests after the launch date.

As an MVP Development Company, we help you validate your business model with a minimum viable product. How do we do it?

  • We Test Market Demand,
  • Delight Early-Adopter, and
  • Launch Your MVP speedily.

Our team of Agile Specialists, find your product-market fit and measure as per the feedback served by the users with MVP Development.

What goes behind the whole Project Management process?

We follow Scrum which is a popular project management methodology that follows the same core values and principles as agile. So you’ll want to keep those agile concepts in mind if you’re using this method.

All work gets completed in short cycles, called sprints. Scrum teams meet on a daily basis to quickly discuss the current tasks they’re working on and any obstacles they’re facing.

Daily scrums are also known as stand-up meetings. The idea here is that the meeting is so short that nobody has to sit down. Even if your software team is working remotely, it’s important that you stick to the daily scrum.

Another crucial component of scrum is the product backlog. This is essentially a list of prioritized tasks that must be completed. These product goals are broken down into sprint backlogs, and ultimately turned into increments when they can be marked as “done.”

Can you Manage High-Traffic Websites/Apps?

When your website receives thousands of visitors every day, the underlying infrastructure must be able to support the traffic. High traffic means a large number of simultaneous requests from users expecting fast load times. Delays can cost your visitors, reduce revenue and undermine your reputation.

Google Analytics provides insight into pages with high bounce rates or unusually high exit rates after short periods of time. Analyze the areas of your site where visitors seem to leave most often, and note any problems with speed or security. Make changes to facilitate better performance, and check back frequently to see if your adjustments are working.

While other companies just monitor and provide reporting about negative content you already know exists, WDIPL's proven system actually improves and, in some cases, removes negative online content. To prove ourselves and win your business, our experts will provide a free hand-crafted reputation analysis!

Your Expert Assistance

We can help with project documentation, create prototype or MVP, Identify conversion goals and suggest the best way forward